Sony Music

The Challenge

Sony Music had a thriving Facebook group, but it lacked monetization and a structured user experience. The challenge? Design and prototype a profitable music content platform— in just one day.

The Solution

We rapidly developed a platform that:
🎵 Turns fan engagement into revenue through bite-sized, interactive music content.
📱 Provides a seamless user experience for music lovers.
💡 Leverages Sony’s existing community to create a scalable content model.

The Process

🚀 Design Sprint – Facilitated an ultra-fast ideation process.
🗺 User Journey Mapping – Identified key pain points and opportunities.
✍ Story Mapping & Sketching – Created a structured content flow.
⚡ Rapid Prototyping – Built a functional prototype in under 24 hours.
✔ Usability Testing – Validated key interactions for engagement and monetization.

The Outcome

✅ A working prototype in one day.
✅ A structured, interactive content experience for music fans.
✅ A scalable business model built on Sony’s existing community.

Final Thought

This case study proves that strategic design thinking + speed = impact. In just one day, we transformed Sony’s Facebook group into a viable digital product. ⚡